What to market and how to market is TWO BIG QUESTIONS every business owner face before going to market. Don't worry - I am going to share my way of planning campaigns for clients.
I would ask 4 questions. The way ahead depends on the answers.
Without going stray here are those 4 questions and some probable answers:
Q 1. What is your product/service?
Simply write details of your product or service. Be specific and crystal clear.
- Online tuition classes for Class VIII-XII
- Honeymoon Travel Packages
- 5 days Goa Fixed Tours
- Social Media Post Creative – Image, Video, GIFs
- Fully automatic Day Trading Software
- 5 page dynamic WordPress website for Small Businesses
- Search Engine Optimization Services for travel agency/agents
- Fashion show for Kids for 5-14 years kids with training
- Home loans for DDA Flats in Delhi
- 3-15 months Personal Loans for Salaried Persons
Look, I have not written the company or brand name but concise detail. This helps you find your customer profile. It also helps you to define your product/service in your ad copies.
- Parents, relatives of students of class 8-12 or the students themselves.
- Soon-to-be married couples or their relatives, preferably living in Patna or Nearby.
- 18-35 unmarried people, who want to travel alone or with friends
- Small businesses, consultants or entrepreneurs
- Working people who have at least Rs. 30,000 to invest.
- Not satisfied with overall progress in previous classes and nobody at home can help.
- Want to get all the travel related solutions from 1 person or business
- Want to experience new places and its life without any hindrance
- Want to build strong social media presence
- Want to make some extra money from share market
- Your price is the most economical
- You provide after sale support
- Assigned client manager for complete tour
- 14 days trial without Credit Card Details
- 1 tour manager with every 20 passengers
- One time set up free of cost. Product demo video given with the software subscription.